Learn about the types of people who become green product marketers. This page goes into detail about the employment, gender, and ethnic ratios of the workplace.
Gender Mix By Career Interest, 2024
This graph shows the distribution of females and males that are interested in becoming a green product marketer. Four or five star ratings on CareerExplorer indicate interest.
More men than women are interested in becoming green product marketers at a ratio of 1.21 to 1.
Actual Gender Mix, 2024
75% of green product marketers are female and 25% are male.
Gender Bias, 2024
This is one of the most compelling statistics we collect. Gender bias shows the difference between gender interest in being a green product marketer and the actual gender mix of people in the career.
If there is a significant difference, then it means there is a gender imbalance between those interested in becoming a green product marketer and those who end up becoming one.
In this case there are significantly more men interested in becoming a green product marketer than those actually working as one. It is hard to pinpoint the exact reasons why, but there are likely various forces at play, from changing interests over time to societal norms and biases.
Ethnic Mix, 2019
The largest ethnic group of green product marketers are White, making up 44% of the population. The next highest segments are Other and East Asian, making up 26% and 12% respectively.